MARKING COMEDY FORAY UNDER DUO’S PARTNERSHIP

(June 15, 2020– Los Angeles, CA) - Entertainment One (“eOne”), in partnership with Entotal, have signed American stand-up comedian, writer and producer, Steve Treviño to management. Among the leading management businesses in the world, eOne currently handles more than 70 touring and recording acts. Treviño has recently released three stand-up specials with Showtime, Netflix and Amazon Prime. The Mexican American comic is regularly on the road, touring over 250 shows a year around the world.

“The addition of Steve marks our foray into the comedy sphere and is an obvious fit for our roster. We are touring 70-plus artists around the world, we are producing filmed content every day, and, we have an incredible platform for someone like Steve to take advantage of,” says eOne’s Global President, Music and Live, Chris Taylor. “We are thrilled to be jumping on this incredible opportunity alongside our colleagues at Entotal.”

Treviño embodies the title of “America’s Favorite Husband.” He has quietly become one of the country’s fastest-rising comics, viewed over 175 million times as of 2020, selling out shows coast-to-coast, amassing nearly 1 million total social media followers, and headlining specials for Amazon, NETFLIX, Showtime, and more. Steve also raises money for Helicopters For Heroes, an organization benefitting veterans. Additionally, a few weeks ago, Treviño and his wife, Renae, unveiled a joint weekly podcast entitled Steve Treviño and His Captain Evil.

Entotal joined forces with eOne’s management business in December 2019. In addition to Pitbull, the outfit successfully represents Bryant Myers, Fanny Lu, Lupita Infante, and Raquel Sofia.

“With this great news, we’re excited to continue to build on Entotal’s expertise in the Latin space. We’ve been honored to work with Pitbull for years and we have an amazing talent roster that is thriving in both Latin and general markets. We believe in Steve and can’t wait to develop the next phase of his career alongside our partners at United Talent Agency (UTA) and eOne,” said Entotal managing partner, Tom Muzquiz.

“I always knew how to be funny, but nowadays you also need a solid content and touring strategy to work consistently. And I love to work. That’s how I make money for my wife to spend, so that I can tell jokes about her spending it, to make more money for her to spend.  Being a UTA artist with the support of eOne and Entotal has really done a lot to speed that cycle up for us,” says Treviño.

“This is just the beginning for us in comedy. Comedians can take advantage of a place like eOne where our wide capabilities extend to podcasts, streaming strategies, TV shows, and filmed specials, while also getting the best touring support in the business. Steve will be a flagship act for us, and we intend to expand this area in the short term,” says Taylor.

About Entotal

Entotal Agency is a turnkey entertainment industry solution specializing in artist management, marketing, promotion, social media and media services targeted at Latin and General Markets. By employing customized management and entertainment marketing strategies, Entotal helps clients launch and develop their careers using multi-faceted approaches that identify and unlock key growth opportunities, embracing all aspects of the entertainment business.

About eOne

Entertainment One Ltd. (eOne) is a talent-driven independent studio that specializes in the development, acquisition, production, financing, distribution and sales of entertainment content. As part of global play and entertainment company Hasbro (NASDAQ: HAS), eOne's expertise spans across film, television and music production and sales; family programming, merchandising and licensing; digital content; and live entertainment. Through its extensive reach and scale, and a deep commitment to high-quality entertainment, eOne unlocks the power and value of creativity.

eOne brings to market both original and existing content, sourcing IP from Hasbro’s portfolio of 1500+ brands, and through a diversified network of creative partners and eOne companies including: international feature film distribution company Sierra/Affinity; Amblin Partners with DreamWorks Studios, Participant Media, and Reliance Entertainment; Makeready with Brad Weston; unscripted television production companies Renegade 83, Daisybeck, Blackfin and Whizz Kid Entertainment; live entertainment leaders Round Room Live; world-class music companies Audio Network, Dualtone Music Group and Last Gang; and award-winning emerging content and technology studio Secret Location.