eOne continues to bolster its international sales efforts as the company invests more in local markets
London – Sept. 27, 2017 –Entertainment One (eOne) has tapped Joyce Yeung as Executive Vice President Sales, APAC, announced today by Stuart Baxter, President, eOne Television International. Based in the Company’s recently opened Hong Kong office and reporting to Baxter, Yeung will lead sales efforts and the Asia Pac team to drive sales across all eOne Film and TV content to broadcasters and OTT platforms across PayTV, FreeTV, SVOD and AVOD throughout the region.
Yeung’s appointment is part of eOne’s overall expansion strategy to build and broaden relationships with new and existing clients and leverage the high growth of all content sales activity within the local markets. eOne has built an international footprint of sales offices across Europe, US, Australia, Canada, with Germany and now Hong Kong added to the growing infrastructure. In addition to Yeung, eOne recently appointed Dan Gopal as Executive Vice President, Sales to lead the EMEA sales efforts.
"We are delighted to welcome Joyce to the company,” commented Baxter. “APAC is an important region for us and Joyce’s extensive market knowledge, experience and relationships in the region will be crucially important to eOne and our leadership team as we continue to build on the company’s growth and expand our global presence.”
Prior to joining eOne, Yeung was Executive Vice President of Global Content Sales at BBC Worldwide where she oversaw the TV sales team’s efforts in maximizing the company’s portfolio. She joined BBC Worldwide in 2008 as Senior Vice President & General Manager for BBC Worldwide’s Sales and Distribution business in Asia, based in Hong Kong. She then took up the role of EVP and GM, Asia BBC Worldwide and was responsible for all of BBC Worldwide’s businesses in Asia. Prior to joining BBC Worldwide, Yeung was VP sales and business development for Sparrowhawk Media (now merged under NBC Universal) and was with Disney International Television Asia Pacific for 11 years where her last role was Executive Sales Director.
"I can't think of a more exciting time to join eOne as the company continues to grow and invest into premium content. I look forward to the opportunity to contribute further growth in the APAC region,” said Yeung.
With over 500 hours of compelling new content delivered last year, eOne’s current lineup of original and acquired television content now features 42 series and long-form programs commissioned by over 20 different broadcast and cable networks including mega-hit The Walking Dead, companion series Fear the Walking Dead and other major AMC and SundanceTV scripted series through the Company’s multi-year distribution agreement with AMC Networks, as well as Designated Survivor from eOne’s The Mark Gordon Company; and eOne produced original series ICE, You Me Her and Rogue for DirecTV; the upcoming Sharp Objects, from director Jean-Marc Vallée and starring Amy Adams for HBO; Mary Kills People for Global and Lifetime; Ransom from executive producer Frank Spotnitz for CBS, Global, TF1, RTL; Gap Year for E4 and Hulu; Cardinal starring Billy Campbell for CTV and Hulu; and currently in production on their debut seasons, The Detail starring Shenae Grimes-Beech, Angela Griffin and Joanne Kelly for CTV and ION, and Burden of Truth starring Kristin Kreuk for CBC.
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About Entertainment One
Entertainment One Ltd. (LSE:ETO) is a global independent studio that specialises in the development, acquisition, production, financing, distribution and sales of entertainment content. The Company’s diversified expertise spans across film, television and music production and sales, family programming, merchandising and licensing, and digital content. Through its global reach and expansive scale, powered by deep local market knowledge, the Company delivers the best content to the world.
Entertainment One’s robust network includes film and television studio The Mark Gordon Company; newly-launched MAKEREADY with Brad Weston; content creation venture Amblin Partners with Steven Spielberg, DreamWorks Studios, Participant Media, and Reliance Entertainment; leading feature film production and global sales company Sierra Pictures; unscripted television production companies Renegade 83, Paperny Entertainment and Force Four Entertainment; world-class music labels Dualtone Music Group and Last Gang; and award-winning digital agency Secret Location.
The Company’s rights library is exploited across all media formats and includes more than 100,000 hours of film and television content and approximately 40,000 music tracks.